Maxine Power - Director of Quality, Innovation and Improvement Maxine is the Director of Quality, Innovation and Improvement for the North West Ambulance Service NHS Trust. Maxine has expertise in strategic leadership of improvement, regularly working with senior leaders within organisations and health systems. Having established the quality improvement system in Salford Royal and completed three years as the National Improvement Advisor at the Department of Health in England (2010-13), Maxine is in a unique position of having worked on improvement within an organisation and within government. She is an honorary Clinical Professor at the University of Manchester Academic Health Science Centre and developed their ground breaking Improvement Science for Academics Programme. Maxine is regularly asked to support organisations to develop their internal improvement infrastructure and advise on health policy. She has substantial experience in both the NHS and academia completing her doctoral training in neurophysiology in 2001, a Health Foundation Quality Improvement Fellowship in 2006 and a Masters in Public Health at Harvard University in 2007. During her fellowship, she focussed her learning on two key areas: organisational culture and its impact on the adoption of quality and safety initiatives in hospital care and the implementation of large scale change in stroke care. She has over 20 peer reviewed publications and presents around the world on improvement, patient safety, measurement, evaluation and research. Her current interests are in using digital media to support knowledge curation and exchange. Maxine was the Chief Executive of Haelo, Salford’s Innovation and Improvement Science Centre. She worked with improvement teams in Salford, regionally in Greater Manchester, nationally in England and globally.